‘’The Origin is the Destination’’: Creating the first truly international Sake Brand
‘’The Origin is the Destination’’: Creating the first truly international Sake Brand
Shiraiwa K.K. is the brainchild of former Dom Pérignon Chef de Cave Richard Geoffroy. Richard has long been fascinated by Sake: its ‘Japanese-ness’ combined to a smooth flow that holds universal appeal.
He engaged in the creation of a company, a brand, a Sake that would try to grow the appeal of Sake by establishing the first truly international Sake brand in Toyama. This seminar is the story of the creation of the company and the brand, told from the co-founder’s perspective on the field.
Additional Details
Event timezone - Asia/Tokyo
Listing Expiry Date: - 2023-02-03
Organizer
Largest European Chamber in Japan, our longstanding and powerful network is dedicated to your success on the Japanese market since 1918. Whether you’re a large multinational, a SME or a start-up, our ever-expanding network of over 600 companies is the ideal platform for you to connect with French, international and Japanese economic actors.
Our missions:
– Support companies in their development on the Japanese and French markets
– Enable closer business relationships between our members
– Provide market and process insight through the sharing of best practices
– Offer a wide range of services to help your company at every stage
