The Industry is well organised in the form of an industry association called the South African Ostrich Business Chamber (SAOBC). This body represents the interest of ostrich producers and processors. It is a non-profit organisation whose sole purpose is to support the growth and continued success of the ostrich industry.
The SAOBC aligns the industry, and its role players, with international standards in relation to farming practices, processing, export requirements, biodiversity, management, biosecurity and the humane treatment of ostriches, as prescribed by the industry’s code of conduct.
By value, South Africa’s ostrich production is one of the top twenty agro-based industries in the country and it ranks high for exports.
The total investment in ostrich activities (production and processing, excluding value adding manufacturing and businesses, and tourism) exceeds R2,1 billion. Linkages with a whole set of related input and supporting industries have become stimulating and productive.
Export income amounts to R1,2 billion annually with 90% of both leather and meat products being exported. Traditional handicraft from ostrich products are presently being twined with First World designs, reaching new heights of popularity world-wide.
Due to its historic advantage and excellent natural conditions, the South African ostrich industry should be able to maintain its position of world leadership, if certain conditions are met. In this regard fruitful interaction with government, both national and provincial, is a prerequisite.
Ostrich meat, presently extremely popular in Europe, due to its health characteristics (low in cholesterol, lowest fat contents of any meat, etc) is produced under the most stringent health standards. For this the industry works closely with government support systems.
Ostrich leather is one of the most beautiful, supple and durable of all exotic leathers. The industry is continuously concerned with product development.